Episode 34

How do you define your podcast audience and speak directly to them in 2026

In this episode of 'Podcast Done for You,' Anthony provides valuable insights into defining and engaging your podcast audience, particularly for business owners and CEOs aiming to grow their established businesses. The discussion includes identifying your ideal audience, speaking directly to them, avoiding common mistakes, and adapting to market changes. There is an emphasis on the importance of language, tone, naming your audience personas, and understanding their wants and needs. The episode concludes with exercises and tips for effectively connecting with your audience to enhance your podcasting success.


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Podcasts Done For You: Equipment Recommendations

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About the Podcast

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Podcasts Done For You Show
Multi-award winning podcast host Anthony Perl delivers practical, jargon-free guidance for business owners ready to start, grow, and monetise their podcast.

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About your host

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Anthony Perl

Anthony is an engagement specialist, building a great catalogue of podcasts of his own and helping others get it done for them. Anthony has spent more than 30 years building brands and growing audiences. His experience includes working in the media (2UE, 2GB, Channel Ten, among others) to working in the corporate and not-for-profit sectors, and for the last 13 years as a small business owner with CommTogether. The business covers branding to websites - all things strategic around marketing. Now podcasts have become central to his business, finding a niche in helping people publish their own, making it easy.